Pornhub Launches ‘F*ck Your Period’ Campaign Championing Benefits of Period Orgasms

Pornhub Launches ‘F*ck Your Period’ Campaign Championing Benefits of Period Orgasms

To Encourage Women to Practice Self Care During Menstruation, Leading Adult Entertainment Platform Will Supply Female Users with Free Access to HD, On-Demand Streaming Service, Pornhub Premium for Duration of Their Period

New York, NY (January 25, 2018) – Pornhub, the premiere online destination for adult entertainment, today announced the launch of “F*ck Your Period,” an educational campaign championing various benefits of orgasming during the menstrual cycle. To encourage women to masturbate during menstruation, Pornhub is supplying female users with free access to its high-definition, on-demand streaming service, Pornhub Premium, for the duration of their period.

 

When it comes to finding relief for the often insufferable symptoms of having a period – intense abdominal pain, headaches, irritability, volatile mood swings and nausea - many women are split on one very divisive issue - period sex. However, there are multiple benefits to having orgasms during menstruation. According to studies, a menstrual orgasm can decrease uterine pain by releasing dopamine and oxytocin that act as natural pain relievers. The F*ck Your Period campaign invites those who may prefer to orgasm sans partner during this time of the month to enjoy these benefits through self-pleasuring, Pornhub’s preferred method of self-care.

 

“This is our first campaign targeted solely to women and it takes on a topic that we think a lot of brands tiptoe around,” says Pornhub brand manager Alexandra Klein “But it’s a topic that women themselves are completely comfortable discussing and even joking about. Pornhub is all about breaking taboos and starting conversations, and we think this one was way overdue.” 

 

 Via the campaign’s landing page, www.fuperiod.com, female users are prompted to answer simple questions pertaining to their menstrual cycle in order to calculate the arrival and duration of their next period. When that day arrives, they will receive an email from Pornhub inviting them to enjoy full access to Pornhub Premium for the remainder of their period. This cycle will repeat for the user over the subsequent 3 months.

 

To accompany the campaign, Pornhub has released a promotional video, created by Pornhub’s long-time creative agency, Officer & Gentleman. The “F*ck Your Period” video details the pains of periods while also highlighting the benefits of having an orgasm during menstruation, which, among other things, can help reduce the overall length of someone’s cycle.

 

For more information on the campaign, and to view the SFW animated video, please visit www.fuperiod.com.  

About Pornhub:

 

Founded in 2007, Pornhub is the leading free, ad-supported adult video streaming website, offering viewers the opportunity to upload and share their own videos. With over 5 million videos and over 75 million visitors a day, Pornhub truly is the best adult site in the world. Pornhub has built the largest dedicated membership base in the adult community, with over 10 million engaged and loyal members, offering viewers a fun and sophisticated social experience directly in site, complete with messaging, photos, achievement badges and much more. 

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